Blonde Purple Shampoo

Water, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Glycerin, Viola Odorata Leaf Extract, Spirulina Platensis Extract, Musa Sapientum (Banana) Fruit Extract, Musa Sapientum (Banana) Flower Extract, Musa Sapientum (Banana) Leaf Extract, Musa Sapientum (Banana) Peel Extract, Musa Sapientum (Banana) Pulp Extract, Helianthus Annuus (Sunflower) Extract, Acrylates Copolymer, Butylene Glycol, Glycol Distearate, Methyl Gluceth-10, Fragrance, PEG-120 Methyl Glucose Dioleate, Polyquaternium 10, Polyquaternium-7, Sodium Cocoyl Isethionate, Tetrasodium Glutamate Diacetate, Methylchloroisothiazolinone, Methylisothiazolinone, Ext. Violet 2

Our purple shampoo tones and cleanses hair with a special blend of naturally derived ingredients:

• Blue Spirulina and Violet Extracts: Help brighten and tone the color of our natural or color-treated hair.
• Banana: Deeply nourishes and protects hair and scalp.
• Sunflower Seed Oil: Contains Vitamin E which helps hydrate and protect hair against damage and color fading.

Use as needed. Apply a quarter size of our purple shampoo into your palm, lather up and use fingertips to work it through the roots and cleanse scalp. Then rinse and follow up with our Blonde Purple Conditioner to keep everything bright and beautiful.

How often should I use a Purple Shampoo & Conditioner?

They’re gentle enough to use every day, but a lot of us use ‘em 1-2x per week or as often as it takes to get that cool blonde tone we’re lookin’ for. 

How long should I leave them in my hair for?

You can leave both the Shampoo & Conditioner in your hair for 2-3 minutes or longer depending on your desired results – the longer you leave ‘em on, the stronger the toning effects will be.

Is this stuff gonna turn my hair purple?

The degree that purple affects our hair depends on hair type and porosity. We don’t expect it to leave any purple residue with normal use, but if for any reason there is any lingering pigment in your hair, it will rinse out after one or two washes with a regular shampoo—don’t worry.